What are we encouraging? For your babe in arms to register as a baby model! 

We’re keeping it simple and easy for all you busy people out there! If your baby is aged between 0-2 years, simply apply today using our online application form. As long as you’ve got a clear, fresh snap of your little one which you’ll need to upload, filling in the application is a fuss-free process. It’s straightforward so no need to worry about setting aside loads of time to set it up. After this, Models Direct will take it from there! 

Why do clients need baby models? 

Babies are tiny but their personalities are anything but!, and why brands and companies love employing them is so that potential consumers can relate to them. Whether it’s cooing over their images in a TV ad or relating to the company’s message, their tiny personalities can become huge and impactful. 
Just to give you an idea of some of our recent baby modelling projects which we’ve embarked on, will demonstrate the demand we see with this particular modelling category.

• Do I need professional photographs to be a model?
• From Blossoms to Big Smiles – Spring Photography Tips for Child Models
• How do I find modelling work?
• Our Guide to Modelling with Models Direct
• The Ultimate Models Direct Guide to Getting Your Child Into Modelling

We had a calling for baby models aged 1-24 months for a well-known baby brand store shoot. 
Our team also had a request for family models to come forward for an organic, baby milk ad.
Models Direct has also worked with baby brands including Pampers, Mamas & Papas and Babies ‘R’ Us on sweet projects where babies have helped create delightful marketing campaigns. 

Our clients usually tend to ask for the bonniest baby and request diverse little people. They understand just how important it is to include all races and backgrounds so that audiences can click with what they’re trying to convey. 

Bonus info: Babies just need to be content (although we know that things can go up and down during the day) and comfortable in new places with new faces, sounds, and as do parents and guardians. 
If you’re interested in applying for your little one, or someone you know would make an awesome baby model, you’re definitely at the right place. Our agency has been doing this for thirty years now so if you wish to apply, you’ll be in safe hands.  

Children with that extra special something can really excel at modelling, with the camera often picking up on that specific sparkle or engaging smile and really highlighting it.

Models Direct has worked with junior models for almost 35 years now.

We know how to spot the children who will really shine during a photo or film shoot and we know how to find just the right youngster for each assignment.

Over the decades, clients we have worked with who have featured our child models have been as varied as Disney, the Paddington Bear Experience, Morrisons, Linda McCartney’s and Tottenham Hotspur FC.

We have teamed up with clothing ranges, food producers, holiday firms and many, many charities.

And you only have to skim through our client list and read our many other blogs to gain a flavour of these.

Those seeking to book child models approach us with their requirements and our team then investigates each and every client and assignment thoroughly.

As a fully government-vetted and accredited employment agency, we understand our responsibility to all our models – especially the little ones – and we have the necessary depth of experience required when it comes to working with children.

Once we understand more about a booking, we search through the e-portfolios of our child models, looking for little ones of just the right age and appearance – and with that special something.

• Do I need professional photographs to be a model?
• From Blossoms to Big Smiles – Spring Photography Tips for Child Models
• How do I find modelling work?
• Our Guide to Modelling with Models Direct
• The Ultimate Models Direct Guide to Getting Your Child Into Modelling

This is why we need you, Mum and Dad, to ensure you have uploaded a great selection of recent images that really show your little Ben or Bella at his or her very best.

We like to see pictures where you have captured that cheeky smile or lovable laugh – that mischievous look or impish grin.

And we also like to hear from you why you think your young model is just that little bit different.

Are they confident when performing on stage? Do they have skills like singing, dancing or playing an instrument? Do they love nothing more than playing in a football team at the weekends?

If your child has modelling experience, then please, of course, tell us about that too…

But if not, it really doesn’t matter – some of our best shoots have been with youngsters who are modelling with us for the very first time.

Read the reviews from the parents of our other child models before filling in our form and sending us some photographs.

Your child is unique – but we need you to tell us why!

And before you know it, your young model could be having fun and earning a little extra income.

This is what Dan and Jack’s parents told us after they were chosen for an assignment with Transport for London.

“Dan and Jack really enjoyed the photo shoot today.

“They got to wear lots of different outfits, from Christmas jumpers to Easter attire to summer casual clothes.

“The team was really friendly and easy to work with.

“There were lots of giggles along the way.

“Thanks Models Direct for another opportunity to earn money and have lots of fun at the same time.” 

Yes, our beautiful baby models are out there making people feel happy every time they see their gorgeous smiles – and they don’t even know it!

From tiny newborns to feature in magazines and advertising to lovely little ones just taking their very first steps for adverts and campaigns, our baby models are everywhere.

Models Direct has extensive experience of working with tiny tots on all sorts of projects for clients of all types, from supermarkets and clothing companies to nappy and toy brands.

Our clients come to us seeking beautiful boys and gorgeous girls to appear within family groups as well, in everything from holiday promotions to healthy eating.

Baby modelling is competitive, but, at the same time, we receive a steady stream of demand for tiny models from our clients.

And, of course, our beaming beauties grow up to become child models in the blink of an eye –  so we always need more smiling little faces to add to our books to replace them.

If you have a bouncing bundle that you think could shine in front of a camera, then why not get in touch?

We would like you to take a selection of lovely photos to show us – pictures that present your pride and joy in the best possible light.

If you could then upload a selection of these along with your application form, we will then give you a call to discuss how modelling with us works.

• Do I need professional photographs to be a model?
• From Blossoms to Big Smiles – Spring Photography Tips for Child Models
• How do I find modelling work?
• Our Guide to Modelling with Models Direct
• The Ultimate Models Direct Guide to Getting Your Child Into Modelling

If we decide your baby is right for us – and you decide it could also work for you and your bundle of joy – then you can become part of the Models Direct team.

We charge a small admin fee to go towards some of the costs of promoting your child, but this is fully reemable after your baby’s first assignment with us.

Once you have joined us, we will give you an e-portfolio to manage for your child.

This needs to be regularly updated with new photos and information about your baby – after all, your tiny tot will change quickly and we need to be able to see that for ourselves.

As long as you are doing this, we will put your baby forward for any modelling jobs that are right for him or her.

Our client then makes the final choice from the shortlist we have sent over as to which baby they would like for the assignment.

If your laughing little one is selected, then one of our agents will liaise with you and ensure you are kept updated about all the arrangements.

And if you have any questions at all then you can call them whenever you like.

You will, of course, need to accompany your little one to the photo or film shoot and be on hand throughout the entire process.

The parents of our baby models enjoy the experience of being involved in something new and different.

And, of course, putting their baby forward for modelling can mean a little much-needed extra income too.

Little Sienna’s mum told us this about her experience:

“Sienna and I had lots of fun on this photo shoot for baby sleeping products!

“It was like an F1 tyre change, with lifting Sienna as she slept from pod to pod (to model four different product designs)!

“I was a very proud mummy watching Sienna be adorable during this shoot and we cannot wait to do more with Models Direct!”

And lovely Lola’s mum said:

“Lola had to model some baby sleep/grow bags and she also modelled some vests.

“The pictures were taken in a cot, on a mattress, a rug and a snuggle pillow.

“I look forward to receiving a copy of the catalogue and photos when they are ready.

“I would recommend this type of experience to people who have a happy, cheerful baby because you do not have to do anything – they are just themselves. 

“I found Models Direct on the internet and am glad I chose them.” 

To find out more about baby modelling with Models Direct please contact us.

Families exude a kaleidoscope of emotions with love resting at the top of the list. These genuine, raw feelings within a family unit can then be translated on screen or in images, and that’s where brands and businesses step in and team up to make some fascinating and timeless campaigns.

Our modelling agency, Models Direct, is not surprised that our clients call for real and manufactured families – dependent on the logistics of the campaign. But when it comes to real families coming together to create a standout campaign, there’s no better place to hire them than from us!

Why?

We provide a diverse landscape of talent.

Our families come in all formations and sizes. Some consist of two family members whilst others consist of more.

Provide us with your brief and we’ll present a selection of families who closely fit what you’re looking for.

If you’d like to arrange a casting call or self-tape, let us know and we’ll arrange this for you.

You’ll have access to our selected families’ portfolios and see their diverse and up-to-date range of images and reels.

You’re in control as you get to choose who you want for your project. We don’t sway your decision. If you change your mind and don’t want to go ahead, there are no hard feelings! We totally get that things change – marketing visions and directions can always alter right till the last minute and we accommodate these changes from both our clients and models side of hiring and booking.

We request feedback from our clients and want to know how it went – the positives and the negatives – so that we can continue to improve our services and provide the best experience for everyone.

• Do I need professional photographs to be a model?
• From Blossoms to Big Smiles – Spring Photography Tips for Child Models
• How do I find modelling work?
• Our Guide to Modelling with Models Direct
• The Ultimate Models Direct Guide to Getting Your Child Into Modelling

Take a look at our client reviews to see what they had to say about our family models:

Hoburne Holidays

How was your talent booker – friendly, efficient, quick? Very quick and efficient, great service

How did the assignment go on the day? Really good, the family were great, kids great and everyone worked well.

How did our talent(s) perform, did they do a good job? They did a great job, very responsive and listened well.

Are there any changes you would like to see? None

Would you use us again, if so, why? Yes, we would, very quick and efficient, great models.

Sanctuary Housing

How was your talent booker – friendly, efficient, quick?

Molly is always friendly, efficient and quick. On this particular occasion, we required models with very short notice and Molly was able to get the assignment moving with only a week’s notice and find us exactly what we were looking for.

How did the assignment go on the day?

The models arrived early with no problems getting to the location. They were exactly what we were hoping for and made the shoot a breeze.

How did our talent(s) perform, did they do a good job?

The Brown family did exceptionally well considering it was their first assignment as a family. We shot in a variety of different locations and they took each scenario in their stride. In hindsight, the 4-hour day was perhaps a little too much for the youngest member of the family, as you can tell towards the end that he was getting a little tired! This wasn’t a problem for us as we came away with plenty of great material anyway, but it is a learning curve for us for booking younger actors/models in the future.

Are there any changes you would like to see?

No, we are always really happy with the service that Molly and talent management give us.

Would you use us again, if so, why?

Definitely. We think that Molly is brilliant, and we are really pleased with the talent we have been able to find through her, they have fitted the briefs perfectly.

For more of this, head over to this page and if you’d like to hire a family for your marketing campaign, let us know right here! We look forward to working with you and helping you build your campaign.

The takeaway

The demand for modelling has skyrocketed with our agency and we’ve got new and existing clients coming to us for our comprehensive services backed with expert knowledge and experience in the sector. If all this sounds good to you, we’d love to have you join us!

Whilst there are certain restrictions to high-end fashion modelling, the diversity in commercial modelling is evident. We do not specialise in any type of model. Commercial models encompass everyone, from toddlers to mature models, males and females from all backgrounds. The one attribute for commercial models is that they must be dedicated to their assignments, from regularly updating their portfolio photos to representing themselves (and us) on set. The rest usually takes care of itself.

Some people fare better in modelling jobs than others. Not everyone is suitable for all our jobs. Age and gender are key factors, but thankfully modelling experience is not required. That’s equally critical, as it shows that anyone with the desire to become a Models Direct model can succeed.

What’s also important is knowing the range of different types of models we’re always interested to hear from. Some agencies specialise in plus size modelling, while others mainly have females on their lists. Some will have more of an emphasis on pets.

We’ve been the UK’s leading commercial modelling employment agency for a number of years, and we put all our effort into each booking, no matter what type of model we’re representing.

• Do I need professional photographs to be a model?
• From Blossoms to Big Smiles – Spring Photography Tips for Child Models
• How do I find modelling work?
• Our Guide to Modelling with Models Direct
• The Ultimate Models Direct Guide to Getting Your Child Into Modelling

And which different types of models are we experts at putting forward to our numerous clients, giving them the best chance of being seen and ultimately being offered their dream commercial modelling job?

Here’s the list of the main types:

Commercial modelling – diversity is the key here, with commercial modelling appealing to everyone. We are always interested to hear from anyone with the desire to work with top brands all over the UK and abroad. Commercial modelling is totally accessible, well paid and fun. Read more about commercial modelling here.

Mature modelling – age is not a limitation. Instead, embrace your wealth of life experience by signing up with us and uncovering plenty of modelling jobs as a mature model.

Baby, child and teenager modelling – modelling is not just for adults. We’ve provided our clients with hundreds of youngsters in exciting shoots (accompanied by their parents and guardians, naturally). Babies are usually classed as infants up to two years of age, child models are up to the age of twelve, and the age of teen models should be self-explanatory. The range of assignments on offer for children is limitless; all we ask is that they are well behaved and have fun in a safe environment.

Pet modelling – perennially popular with several clients, household animals of all shapes, sizes and breeds are always welcome!

Plus size modelling – for those with a fuller figure, there are many chances to be seen by our clients. For the past few years, we’ve experienced a surge in plus size modelling, so we welcome anyone to join us and have the best chance to be selected by top brands looking to appeal to the public.

We cater for anyone and everyone – and it starts with having the desire to become a model. After that, registering with means we’ll show our clients what you have to offer!

This is why we always speak to potential new models – or their parents if they are children –  on the phone once they have uploaded their application form and some photographs.

The reasons for our friendly phone chat are numerous – but, in a nutshell, we need to know that you are right for us, we are right for you and you understand exactly how we work.

We have been in the business for over three decades now and have built a solid reputation for the way we operate, our transparency, our professional service and the care we take of our models.

So, why do we need to talk to you?

We like to get to know you!

Firstly, we will, of course, verify that you are who you say you are and that you are genuinely interested in taking on paid, part-time modelling work through us.

But we also want to find out about the real you!

What you enjoy doing, whether you have previous modelling experience or if you have other skills or qualities that make you suitable for this kind of work…

• Do I need professional photographs to be a model?
• From Blossoms to Big Smiles – Spring Photography Tips for Child Models
• How do I find modelling work?
• Our Guide to Modelling with Models Direct
• The Ultimate Models Direct Guide to Getting Your Child Into Modelling

We like to find out what kind of modelling you are interested in, what your availability is like and whether you are prepared to travel.

We need to find out if you are confident enough to step out in front of a camera and can listen and respond to instructions.

And we will also explain to you how important it is that you are organised, prepared and punctual because we need models who are reliable.

And, why should you want to talk to us?

So you can get to know us too!

We can tell you more about the clients we work with, the wide variety of assignments we send our models on and how our processes work.

We will explain to you just how competitive modelling is – and that we can never guarantee to find work for any single one of our male, female, child or pet models.

This is because we don’t make the final choice.

When our clients approach us for a model (or models), we give them a selection of suitable individuals and they choose who they would like to employ.

During our phone chat, we will explain more about how you can maximise your chances of being chosen, primarily by ensuring you keep your e-portfolio and modelling photos up to date.

During our call, we will also explain that we charge a small initial admin fee, which goes towards the costs of seeking work for you and promoting you to clients.

This fee can be reimbursed to you after your very first booking through us.

And we will tell you more about how much you might earn for an assignment.

After our discussion, we will submit your application – along with feedback from the phone call –  to our panel and they will decide whether you are right for us.

Equally, you will be expected to take some time to absorb everything we have told you and to decide whether you think modelling through us is right for you.

But, please don’t be nervous about receiving your phone call from us – all our agents are friendly, warm and approachable.

You only have to read some of the feedback from those who have modelled with us to see just how much they invest in their relationships with our models – and just how much our models think of them!

Modelling is one of those jobs that welcomes families. More than that, some modelling jobs specifically requires families. And even better news – no one in the family needs modelling experience. And there’s more – family modelling usually demands a higher modelling day rate. What’s not to like for fun-loving, camera-friendly families?

Your family could get into modelling, no question. It’s a very real possibility, and the first step is to make a quick application with us here. After that, we’ll have a look at what your family can collectively offer our clients and then our wonderful booking team will be in touch. It’s counter-productive to make the application process too complicated. All we need is for a family to submit their interest and contact details and we’ll do the rest. If you’re reading this after registering with us, have a quick look at the FAQs to give you a little inside information.

There are many benefits to modelling as a family. Firstly, we’ve mentioned the potential group fee (usually taken charge of by mum or dad). For a family of four, and average fee for a days’ modelling might be £250-£1,000. We’ve seen much larger pay cheques than this, though. A read of our family reviews will tell you that the fabulous Friend family collected £6,000 over seven bookings. This demonstrates that if clients like a model, then they can easily work repeated bookings.

Secondly, modelling is fun. It’s often a new experience and nerves can affect anyone. But once families arrive on set – having been prepped by us – and then speak to the set managers and photographers or film makers, they quickly settle down and thoroughly enjoy being in their modelling environment. Families feed off each other, each member comfortable with their surroundings. Family modelling is hugely rewarding, and they cannot wait for their next job.

Thirdly, modelling families are as natural as they come. There isn’t a great deal of acting on assignment, as a family’s instinct is to be sociable and radiant whenever they come together. It’s what our top clients are looking for: down-to-earth, close-knit families to help them market products to other families.

Fourthly, some of our families have worked abroad. Yes – they have been paid to go “on holiday”! Well, it’s a working assignment, but just try telling the Golding family that. They were chosen for a four-day job in the South of France, starring in a commercial for Oliver’s Travels and their luxury villas. Talk about hitting the jackpot.

If you’re an ambitious family who love to spend time together, modelling is the perfect job for you. It can be done part-time, and the pay is usually great.

Now, to that registration page.

You can start the ball rolling as soon as they’re born

You’re beautiful mini-me doesn’t need to be a particular age to qualify as a baby girl or baby boy model. The best thing is, they don’t need to have previous modelling experience either which is perfect for model newcomers.

You’re more than welcome to fill out our online application form before speaking to us. One of our coordinators will schedule a call with you, but if you’d prefer, you can contact us beforehand and get to know us, what our agency does and how we can help your baby find modelling work.

What you can expect from our modelling agency:

Representation with a long-standing UK-based modelling agency operated by real people
Support, advice and guidance with your baby’s ePortfolio, measurements and milestones.
Actively being put forward for modelling assignments which meet your baby’s suitability, and commitment capacity.
Access to our live job board where you have the chance to directly apply for baby-focused opportunities.
Being paid on time.
On-hand support before and after the assignment.
The opportunity to leave feedback.

Models Direct does the hard work for you so that you can enjoy being a parent or guardian to your bubbly twins, triplets, or little tribe of babies.

If you’d like to keep in touch, give us a call. Stay in the loop with our website and socials, and most of all, enjoy a life-changing, memorable experience which you can share with your little one as they grow older!
Don’t take our word for it though, our testimonials speak for themselves! Check out the following:
Autumn had a fun time on her Tottenham Hotspur campaign. Her mum left us with this sweet and short feedback:

“We had so much fun today at the photoshoot, Rob was so good with Autumn and was very easy to work with. He made me and Autumn feel comfortable. I felt like it was a really good experience and we would definitely do that again!”

Another one of our baby sensations, Ace had a fabulous time on a TfL campaign. His mum shared this with us:

“Ace and I really enjoyed shooting for TFL. Molly’s communication was flawless before the shoot & all the team on the day were very lovely & accommodating – we had great fun wearing the outfits and they even gifted Ace with a cute pair of dinosaur wellies! Excited to see how the pictures turn out and really looking forward to our next job :)”

There’s more where this has come from, just head over to our reviews page.

We offer paid, part-time work to a range of different models who may be seeking all sorts of different modelling work.

From lifestyle and commercial modelling to promotional modelling work, our assignments also vary between jobs of just a few hours up to work for several days.

Our clients come to us with bookings that are right here in Oxford, as well as jobs that may be in area parts of the UK or even abroad.

Once models are signed up with us, they may be put forward to any client offering the kind of work they have requested and requiring a model of their age, look and body type.

Our clients then make the final decision as to who they would like and then we discuss the job, the fee and all other details, including duration and location, with the chosen model.

It is entirely up to our model whether or not they would like to accept the booking.

We have child and teen models on our books who are still at school, as well as students at college or university.

We have female and male models who have full or part-time jobs, families to look after and busy social lives.

They all accept work from us as and when it fits in with them – after all, it has to be right for them, as well as for us and the client.

One of our young male models accepted an assignment modelling football kit for Oxford United.

This is what he told us afterwards about how modelling for Models Direct works for him.

“Models Direct is absolutely easy to deal with and leaves any model (beginning, starting out in the industry or professional) at ease.

“They plan and book everything, which makes being a freelance model a lot easier.

“It also makes keeping a part-time job or working full-time much more realistic.

“I really embrace the process of Models Direct.”
Apply here to find out more about working with us.

So, what are the best ways to elevate your junior’s photos during the festive period? Would you like it to get noticed by our team and clients? We’ll take a look at some ways you can do this.

Enjoying Christmas activities

There are lots of fun things your child can do at this time – from decorating the Christmas tree to filling up the stockings or writing Santa’s letter and leaving him some milk and cookies. During all these activities, you can capture their emotions and expressions, helping you build a super current portfolio with an Xmas theme.

Take images at their eye level

Your child is likely to be shorter than you in height so if you’re looking to take more engaging images of them, get to their eye level and explore not just Christmas time but other moments too through their perspective.

Festive outfits

There are so many cute outfits your child can enjoy to add to the magical festivities. We’re talking cosy sweaters, red and green colour schemes or Christmas-inspired pj’s. (Maybe you can get your adult version to match with them?)

Bonus ideas: Christmas-inspired earrings, hair accessories and socks.

Make their images dynamic

Instead of your bog standard poses, you can get your junior model to wrap up presents (that’ll help you out too!) and peek out from behind the paper or create a makeshift sledge which they can pretend to navigate. Wherever your imagination takes you, know that unusual and unique images will get your child noticed particularly at the end of the year.

Incorporate iconic Xmas lights

Whether these lights are illuminating in your he or outside on an evening stroll, take snaps of your child with them to enjoy the splendour of this holiday season.

Seeing that we’re in the Christmas spirit, we’ve had our child models get booked with big brands to promote this season such as Sophia and Freya. They were chosen to video call Santa for Sky’s holiday campaign. Here’s some feedback about their experience:

“For their very first job with Models Direct, Sophia & Freya had the amazing opportunity to do a video call with Santa at home. Prior to the project, they were not told and they were delighted to get to speak to Father Christmas.

I on the other hand was briefed by mail from the company and calls with production both the night before and on the morning to go over all the specifics and details for the day. Due to this, the call went really well and Santa was on the phone with both girls for 15 minutes and was very patient with them both as they were very excited. He took time to ask and answer questions and helped unwittingly get the girls to deliver some great content – they even discovered Santa can roll his tongue after asking him.

Afterwards, production made it easy to send over my content and we are looking forward to seeing the finished result. The girls can’t stop talking about it and can’t wait until they get to do another job. Thanks Models Direct!”

This is just one example but there’s plenty where this has come from if you head over to our feedback section!

Models Direct hopes that we’ve given you five useful tips on how to capture your child model’s Christmas images. If you’d like more tips, feel free to reach out to our MD team who’ll be more than happy to help and advice.